The Portfolio is coming!

Wellspring Visual ArtNetwork Association:
2008 Artwalk Map

A guided walking tour map leading visitors through three local communities (Olds, Sundre, Didsbury) to view and select for purchase the wares of local artisans.

Prairies to Peaks Tourism Association:
Brochure/Map

Distributed through the Travel Alberta network, a comprehensive guide featuring local businesses, many members of Prairies to Peaks, with modern detailed maps of Mountainview County, Olds, Sundre, Didsbury and Carstairs, Alberta.

Cool Change Coaching:
Logo design

Our actions have a ripple effect throughout our own lives and the lives of those around us.

Country Treasures:
Rural Agri-Tourism Guided Map to Local Rural Businesses

A composited guidebook of local area producers and entrepreneurs in rural Central Alberta. Produced in 2007.

Country Treasures:
Wordmark and Postcard Design

A lead-in prior to the summer event, this handout promoted the rural tourism event and featured a regional map on the reverse side, inviting visitors to leave the city for a drive in the country.

Couture Gown Studio:
Advertising

Couture designer Tracey WardKerr highlights her exquisite bridal designs in advertisements in Wedding Bells, Alberta Living and other regional publications.

CWL Welding:
Corporate Brochure

Produced in 2007. An overview of the company, its principals and services.

Prairies to Peaks Tourism Association:
Alberta Visitors' Guide Ad Spread

Located near the centre of the David Thompson Visitors' Guide to Alberta, this ad tied together the "drive" theme of the Golf consortium with the winding ribbon of highway through other participating businesses.

Chinook Arch Victim Services Society:
Advertising Campaign

Ongoing. Design and placement of advertising in regional and community newspapers to recruit advocates to lend their help to those in need.

September 2008 will see the re-launch of the campaign under a newly designed logo for the Society.

PaSu Farm:
Mail Order Catalogue

A new catalogue was produced in the fall of 2007, serving as the catalyst to ongoing visual branding strategies across all collateral and all mediums.

PaSu Farm:
Rack Cards

After research and consultation with their staff, PaSu opted for a rack card versus a traditional brochure. These were distributed to upscale hotels in Calgary as well as through the Prairies to Peaks distribution channels.

Prairies to Peaks Tourism Association:
Winter Hot Holidays Ad

Through Travel Alberta's semi-annual publication, Prairies to Peaks placed a full page ad, offering members an opportunity to promote their businesses to a broader audience. (December 2006.)

Rural Route Tours:
Services Brochure

Rural Route Tours offers a variety of wilderness and farm tours along the Eastern Slopes of the Rocky Mountains. The services brochure not only features the picturesque vistas of the region and the tour selections, but also the photography of the business owner, Heidi Overguard. Produced 2007.

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